Isuzu Philippines awards brand-new mu-X to lucky promo winner
A FAMILY woman working as a geologist for a petroleum company has been picked as the lucky winner of a brand-new Isuzu mu-X premium SUV.
Arlene Magbanua from Quezon City on March 20, 2017 was awarded a black Isuzu mu-X 2.5 4x4 LS-A AT after her name was drawn from among thousands of raffle entries in the Feel the Ride Christmas Promo of Araneta Center. Isuzu Philippines Corporation (IPC) supported Araneta Center's promotional activity, which sought to treat shoppers during the holiday season, by providing the brand-new mu-X.
Held from November 24, 2016 until January 15, 2017, the holiday promo attracted 4,733 entries from shoppers who earned a raffle coupon for every P1,000 single-receipt purchase they made. The coupons entitled them to a chance to win instant prizes, with the Isuzu mu-X serving as the grand prize.
(from left) Mr. Neil Dela Cruz Isuzu Manila Sales Manager, Ms. Majorie Go Marketing Services Manager Araneta center Inc., Mr. Daisuke Inaba IPC Vice President for Sales, Mrs. Arlene Magbanua Promo Winner, Mr. Magbanua husband of winner, Ms. Kate Marie Zuniga Isuzu Manila Sales Executive.
"The Christmas season, most especially in the Philippines, is a time for good tidings and cheers. It is with this spirit that we in Isuzu Philippines join in the celebrations, like in Araneta Center's holiday promo where we provided an Isuzu mu-X as the grand prize. We are as happy to note that the Isuzu mu-X proved to be a strong attraction for people to join," IPC President Hajime Koso said.
"In behalf of Isuzu Philippines, we extend a cheerful congratulationsto all winners, most especially to Ms. Arlene Magbanua, for winning the Isuzu mu-X grand prize," he added.
The Isuzu mu-X 2.5 4x4 LS-A AT is powered by Isuzu's 2.5-liter 4JK1-TC (HI) diesel engine that is equipped with common rail direct injection, intercooler and a variable geometry system turbocharger. This engine produces 136PS at 3,400rpm and 320Nm of torque from 1,800rpm to 2,200rpm. Matched to this is a five-speed automatic transmission with a sequential shift function.
As a premium SUV, the Isuzu mu-X 2.5 4x4 LS-A AT boasts of numerous upscale features like projector-type multi-reflector headlamps, chrome power-folding side-view mirrors with integrated turn indicators, leather steering wheel with audio controls, leather seats, and an entertainment system that has Bluetooth, iPod and WiFi connectivity, as well as a 7-inch touchscreen display for the various multimedia functions.